Strategic Consultancy
With comprehensive experience in the worlds leading motorsport championships and a global network, we provide our clients with strategy-focused, data-driven results. Our strategic approach enables Nine17 to consult on high-level projects. Our global network helps us see the bigger picture, our understanding enables us to connect the dots, our experience allows us to deliver.
From destination building as with the Government of Dubai, to stakeholder engagement with governing bodies and rights holders such as the FIA and Formula 1; Nine17 are focused on a holistic approach. We put ourselves within the heart of our clients organisation, delivering beyond what’s expected and becoming part of the team.
PR & Digital Communications
Our team is experienced working with some of the world’s most respected automotive manufacturers, athletes and motorsport promoters. Utilising our extensive expertise and in-depth knowledge of global motorsport, alongside our network of international media contacts, we have successfully maximised media coverage for clients around the globe. At the heart of our methodology is our clients key messaging, which we put at the heart of all communications; making them known and understood to the target market.
Sponsorship activation
The one who sells you sponsorship rights is rarely the best choice for activating such rights; we focus on the latter. Our experience with sponsorship activation allows us to consistently deliver data-driven results. Our innovative approach, creative outlook and black-book network allow us to develop comprehensive strategies to achieve short-term results and long-term impact.
Hospitality & Events
We specialise in crafting and implementing bespoke hospitality programs and VIP event experiences; putting our clients at the forefront of the minds of those that matter the most. With a creative approach and an extensive network of exclusive contacts, we develop strategies that ensure that the right people are in the room and they’re surrounded by your key messaging. We are always focused on the big picture and meticulous with the little details.
Circuit Activation
Our team have been activity involved with the global expansion of the FIA Formula 1 World Championship, working in-house alongside new promoters as they prepare for their inaugural Grand Prix. In order to be truly successful in Formula 1, it is of utmost importance that stakeholders are truly engaged; both globally and locally.
We advise promoters from the inside, inserting ourselves within organisations to ensure proper planning and execution between all departments; identifying and implementing the right strategies for maximum outcomes. There is no single strategy that can executed, we tailor our approach according to the local culture and host city characteristics.
